![Meet Riccardo Tisci, the new man at Burberry: 'I was never really into the trench, but now I realise what a beautiful thing it is' Meet Riccardo Tisci, the new man at Burberry: 'I was never really into the trench, but now I realise what a beautiful thing it is'](https://www.telegraph.co.uk/content/dam/fashion/2018/09/18/TELEMMGLPICT000174863984_trans_NvBQzQNjv4BqsjNC_4pgKnirLumcGPZP2nbF6_vrjtWGwUgWbK4QBuc.jpeg)
Meet Riccardo Tisci, the new man at Burberry: 'I was never really into the trench, but now I realise what a beautiful thing it is'
![Why Burberry hired Daniel Lee as its new creative head: the former Bottega Veneta and Celine designer hopes to turn around the British brand's 'lacklustre' sales under outgoing Riccardo Tisci | South Why Burberry hired Daniel Lee as its new creative head: the former Bottega Veneta and Celine designer hopes to turn around the British brand's 'lacklustre' sales under outgoing Riccardo Tisci | South](https://cdn.i-scmp.com/sites/default/files/d8/images/canvas/2022/10/03/1469e256-54bd-4f9b-a3b0-99c85908b8f1_a626cedd.jpg)
Why Burberry hired Daniel Lee as its new creative head: the former Bottega Veneta and Celine designer hopes to turn around the British brand's 'lacklustre' sales under outgoing Riccardo Tisci | South
![London Fashion Week: Riccardo Tisci debuts first menswear-only Burberry presentation | Evening Standard London Fashion Week: Riccardo Tisci debuts first menswear-only Burberry presentation | Evening Standard](https://static.standard.co.uk/2021/02/23/09/newFile-1.jpg?width=968)
London Fashion Week: Riccardo Tisci debuts first menswear-only Burberry presentation | Evening Standard
![Riccardo Tisci and his models at the Burberry Fall 2020 show. Photo courtesy of Instagram @burberry - University of Fashion Blog Riccardo Tisci and his models at the Burberry Fall 2020 show. Photo courtesy of Instagram @burberry - University of Fashion Blog](https://www.universityoffashion.com/blog/wp-content/uploads/2020/02/Riccardo-Tisci-and-his-models-at-the-Burberry-Fall-2020-show.-Photo-courtesy-of-Instagram-@burberry-300x240.jpg)